Marieke Vroonhof

Online communication specialist at INTK

Marieke's background and passion lies in psychology and online marketing. While studying Social Psychology, she became fascinated by people's unconscious behavior and emotions and then saw the opportunity to analyze unconscious online behavior by following a marketing analytics traineeship. Her ambition is to use her knowledge of behavior and marketing for a social purpose by offering the right online communication and user experience.

Marieke has a bachelor's and master's degree in Social Psychology from the University of Utrecht. The master focused on behavioral analysis and intervention in social and business context. In addition to her studies, she has worked as a volunteer PR + Communication assistant at the Youth Culture Fund to make culture accessible to disadvantaged children. Thereafter, she started a traineeship at YoungCapital for a year and a half to learn the tricks of the online marketing and digital analytics profession. During this traineeship she worked as an online marketer at a logistics service provider and provider of retail concepts in the DIY and garden market in the Benelux. Here she was jointly responsible for setting up and expanding various online channels (website, webshop, order app and e-mail).

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